Category Archives: Winston-Salem

Triad Newspapers Losing the Battle with TV Competitors Online

The lede for this months-old article on NetNewsCheck says it all:

Greensboro is one of those rare places where the local newspaper site doesn’t lead; in fact, the News & Record’s news-record.com trails all three TV news sites in this media market of 1.8 million, according to comScore.

This won't come as a surprise to anyone paying attention, and if you want to know how long the News & Records digital presence has been an issue all you have to do is check out Ed Cone's or Roch's sites and search "news & record."

In fact Ed's quoted in the story:

To Ed Cone, a local journalist and the blogger behindedcone.com, the paper is getting its just desserts. “They gutted their website,” he said, criticizing news-record.com’s new content strategy. “Why would anybody go to their website?”

Really the N&R's site is a story of lost opportunity and it's a shame, because newspapers really had a natural early advantage in the online news market when it was still largely text based. Unfortunately they missed that opportunity and as the action moves to multimedia and mobile apps they'll be playing a very tough game of catchup with the digital properties that have TV DNA and are accustomed to telling stories in short, multimedia bursts.

The article really is a good read, not so much because of the disection of the N&R's ill-fated digital strategy, but because it takes a look at the explosion of mobile users and the trend towards video/multimedia delivery of the news. 

Last note – the article doesn't mention the Winston-Salem Journal or High Point Enterprise, but I suspect the news is even worse for them.  A quick search of the Alexa rankings of the Journal, the Enterprise and the News & Record shows that the N&R's ranking is higher than the Journal's and the Enterprise barely makes a blip (i.e. its ranking is terrible). Really none of the papers' online efforts appear to be holding up well in their competition with the TV sites, and unless something changes soon that situation is likely going to get worse.

Hurricane Lucy

If you know Lucy "Esbee" Cash, she of Life in Forsyth fame, you will not be surprised to learn that she's been named Winston-Salem Forsyth County Schools' 2012 Judy Mountjoy Volunteer of the Year:

Between Paisley, where her son Leon is a seventh-grader, and Whitaker Elementary School, where her younger son, George, is in the third grade, Cash spends about 20 hours a week as a volunteer. 

All the work that Cash does – and all the care she shows for students and teachers along the way – prompted the Winston-Salem/Forsyth County Council of PTAs to give Cash its 2012 Judy Mountjoy Volunteer of the Year Award last night. Established in 2000, the award is named for a former teacher and guidance counselor who has devoted countless hours as a volunteer.

It feels odd to be honored for doing something that’s so satisfying, Cash said. “I genuinely enjoy it.” 

If you've ever met Lucy you'll also not be surprised by these quotes from other volunteers:

“She has a lot of energy, and she is here all the time, no matter what,” said fellow volunteer Brierley Ash.

“If the teacher needs something, she’s going to figure out a way to get it done,” said Deena Dreyfuss, a Paisley volunteer who nominated Cash for the award. “She is here so much, she gets to know the kids. So many kids come up to her. She says, ‘How did you do on that math test?’”

Those of you who may have been wondering why her blogging at Life in Forsyth has been less prolific of late I think you have your answer as to why.

Well deserved Lucy. Congratulations!

Having Their Cake and Eating It Too

According to an article in today's Winston-Salem Journal the Triad affiliate of Susan G. Komen for the Cure is experiencing a deep decline in its fundraising after the Planned Parenthood controversy the national organization created last year. That's not terribly surprising, but a quote from the president of the Triad affiliate is a bit befuddling:

Natasha Gore, president of the Triad affiliate, acknowledged the challenges that the local group faces, stressing that most of the money raised here stays in the region. She also expressed frustration that some would-be donors do not differentiate between the local affiliate and the national organization.

"A lot of the time, people think we are one and the same," Gore said. "If they're boycotting us because of something happening with the national organization, it does not really fit with what's going on."

The quote is befuddling because it's amazingly naive, if not downright disingenuous. Of course people are going to confuse the organizations because in the grand scheme of things they are the same organization. Sure the local affiliate has it's own board, staff, volunteers, grants, etc. but it has affiliated itself with the national organization, which means it benefits or suffers from the national organization's activities. The Triad affiliate certainly benefited from the national organization's advertising and branding activities and I don't recall hearing any concerns about brand confusion from the local affiliate before the controversy.

So the donors aren't confused, rather they're saying loudly and clearly that they've lost faith in the organization and it is up to organization on both the national and local level to win back that faith. If the local affiliate thinks the brand is too damaged to repair then they might want to consider:

  • Disassociation from the national organization
  • A name change (would likely be required by the national group anyway)
  • A clear articulation of the local group's principles/standards and how they're different from the national group's
  • An ad/branding campaign to introduce the "new" organization to the Triad, and to highlight all of the organizations that benefit from its grants

In the end an affiliation is like a marriage: you're stuck with it in good times and bad, and if the bad gets horrific then your only choice might be a divorce.

Will Winston-Salem, Greensboro and High Point Punch Above Their Weight?

An interesting piece in Foreign Policy makes the case that "middleweight" cities, those with populations between 150,000 and 10 million people, will drive the economic recovery in the U.S.:

It is America's large cities, and particularly the broad swath of middleweights, that will be the key to the U.S. recovery and a key contributor to global growth in the next 15 years. Large cities in the United States will contribute more to global growth than the large cities of all other developed countries combined. We expect the collective GDP of these large U.S. cities to rise by almost $5.7 trillion — generating more than 10 percent of global GDP growth — by 2025. While New York and Los Angeles together are expected to grow at a compound annual rate of 2.1 percent between 2010 and 2025, the top 30 middleweights (measured by GDP) are expected to outpace them with a growth rate of 2.6 percent.

What is behind the clout of middleweights in the United States? For a start, there are simply more of them than in other developed regions. Of more than 600 middleweight cities around the developed world, the United States is home to 257 of them…

For cities like our three here in the Triad, there's no magic formula for reinvention or reinvigoration:

While slowing population growth and mobility will make it harder for U.S. cities to sustain rapid population growth rates, cities that want to grow their GDP will need to pay attention to attracting and supporting expanding populations. Many observers argue that it is the mix of local industries in a city that determines its ability to grow. This is true — but to a much lesser extent than often assumed. Our analysis suggests that the mix of sectors explains only about one-third of the above-average growth of America's most rapidly growing cities. (Emphasis mine).

Even when narrowing our focus to the strongest performing cities, again there is no single path to success — no unique blueprint that all urban leaders should pursue. The cities that outperform their peers simply find ways to make the most of the economic opportunities they face, get lucky, or both. Some cities have been able to reinvent themselves; many others make the most of their endowments or their location.

This is sobering news for those folks working in economic development. The Triad's cities have been forced to reinvent themselves thanks to the rapid decline of their traditional industries – tobacco, textiles and furniture – and they seem to have started to find their footing with industries like biotech, nanotech, logistics, etc. That's the good news, but this study makes the point that the effect of the growth in these sectors will be muted if they aren't accompanied by an influx of people. It seems like a bit of a "chicken and egg" thing to me – you need good jobs to attract people, and you need good people to attract good jobs – but as the authors point out there's also a need for a bit of good luck to be in the mix and maybe that's what turns the egg into a chicken.

The Triad's good fortune might be found at the end of the article:

But the landscape is moving. For example, the shift in the global economic balance to rising emerging nations favors urban centers that are well connected to global growth hubs. Cities with airport hubs and ports, business connections (such as electronics value chains), or personal connections (with universities that attract foreign students) will be in a better position to take advantage of the growing emerging market opportunity.

Granted PTI is not an airport hub, but we're right next door to one and our other transportation infrastructure is critical to the east coast. We're also home to lots of universities and large corporations that draw people from around the world. All things considered I like the Triad's chances.

Next Year’s Property Revaluation in Forsyth is Going to Be a Doozy

From Yes!Weekly's blog post on the proposed bond referendum that would pay for streetcars in Winston-Salem among other things:

Budget challenges faced by the city include an anticipated 11-percent decrease to the property tax base with revaluation next year, the loss of federal stimulus dollars for police salaries, increased fuel costs, and plans for the city to kick in more for employee salaries and healthcare benefits.

For all of these reasons, City Manager Lee Garrity told the city council’s finance committee this evening that he is recommending that there be no bond referendum this year.

“The latest numbers for the first quarter of this calendar year are very concerning,” he said. “Sales of houses are up, as you may have read, but the price versus assessed value is down. A house in Forsyth County right now on average is selling for 11 percent below tax value. What that means for us going into the year after next with the budget is pretty significant.” (Emphasis mine).

The last time we went through a revaluation in Forsyth we were in the midst of the financial meltdown and at the time I though revaluations would not accurately reflect the true value of a property because there hadn't been time for the sales comps to have an impact on the system. Literally nothing was selling at the time so the comps were all pre-meltdown, and thus I felt they were artificially inflated. Those comps are now in the system and as the city manager pointed out this revaluation is going to show a significant drop in values, which means that tax rates will be raised significantly.

Here's the funny thing – the size of the check each property owner will be sending is likely to be close to the same amount they sent this year. That's because from the city/county's perspective they need a certain amount of revenue to make their budget (note I'm not saying whether or not the budget itself is a good thing), so when property values go up the city council or county commission will leave the rate flat or even reduce it so they can say they reduced taxes. Obviously they didn't really reduce the dollars, just the tax rate. Nice, huh? When property values go down they have to raise the tax rate, but in reality the actual tax dollars isn't much at all compared to the previous budget year. That's when you'll hear the council members and commissioners talking about how they were able to minimize the tax dollars each property owner had to send them, not the increase in the tax rate. Actually, if you read the Yes! Weekly post you'll see that they're already doing this and who can blame them?

I've said it before and I'll say it again, I think the best way to do this is having an annual revaluation. It's the fairest system because it more accurately reflects property values at any given time, prevents property owners from seeing 10-20% changes in their property values all at once, and makes budgeting for the city and county a little steadier. 

SueMo Was Right About Trader Joe’s Coming to Winston-Salem

One of the problems that newspapers have is that if they want to retain even a semblance of their status as a real news operation they can't just print any old rumor that comes across their desks. That's why it wouldn't be fair to the Winston-Salem Journal to say that they were scooped by a margin of about two months when SueMo, probably the most connected person in Winston-Salem, wrote on Facebook that she'd heard a rumor that Trader Joe's was coming to Winston-Salem.

If you're a Trader Joe's fan then today brought you some welcome news, as reported on the Winston-Salem Journal Facebook page. When they get around to putting a story on their website I'll try to remember to link to it.

Rumor Mill – Trader Joes to Winston-Salem?!

SueMo has shared something on Facebook that I pray is not wishful thinking or a cruel joke: Trader Joe's coming to Winston-Salem in early 2013.  Could it be?

Seriously this is a definition of a rumor – SueMo shared the status of a friend on Facebook who'd received a text from her friend that works at Trader Joe's and who'd told her that Winston-Salem was on the company's "store bulletin."  So don't get too excited yet, but maybe we'll get confirmation from something more official – like Twitter.

BTW, I was just checking out the website and it appears that there's a Trader Joe's on the same road as our oldest son's apartment in Charlotte.  I feel like a total idiot now that I know we've been within a stone's throw of the place and didn't even know it.  Guess we've got another reason to visit him!

Christmas and Flying Spaghetti Monsters

Remember our little local dust-up about flying the Christian flag at the veteran's memorial in King?  Imagine how nutty folks around here would get if, like Leesburg, VA, we had the Church of the Flying Spaghetti Monster vying for space with the traditional manger scene.

For the better part of 50 years, a creche and a Christmas tree were the only holiday displays on theLoudoun County Courthouse grounds.

Then came the atheists. And the Jedis. And the Church of the Flying Spaghetti Monster – each with its own decorations. A skeleton Santa Claus was mounted on a cross, intended by its creator to portray society's obsession with consumerism. Nearby, a pine tree stood adorned with atheist testimonials.

Flying Spaghetti Monster devotees are scheduled to put up their contribution this weekend. It's a banner portraying a Nativity-style scene, but Jesus is nowhere to be found. Instead, the Virgin Mary cradles a stalk-eyed noodle-and-meatball creature, its manger surrounded by an army of pirates, a solemn gnome and barnyard animals. The message proclaims: "Touched by an Angelhair."

Given our recent debates about the Christian flag and the controversy over the right (or not) to carry concealed weapons in local parks, there's a little part of my brain that would love to see what would happen around here if we had a similar setup to Leesburg's.  In that juvenile little part of my head I picture this scene:

Bible-quoting sharpshooters taking aim at spaghetti-eating atheists and agnostics who dive for cover, sending sauce and meatballs skyward during their panic, asking Mama Celeste for help since God's out of the picture until their own contingent of pistol packers can get their firearms unholstered and de-trigger locked to return fire.  Thankfully no one's hurt since none of the participants ever served in the military and thus never received truly effective arms training, although two bullets do somehow hit something – one Christian is saved by the lucky (divine?) presence of a condensed pocket-sized King James and one innocent bystander who picked a wildly inopportune time to squat for a meditation is spared when his tattered copy of Zen and the Art of Motorcycle Maintenance takes a direct hit. Eventually cooler heads prevail when the Occupy Wall Streeters, who were minding their own business in their designated protest box, step across their chalk line to broker a truce in which the atheists and agnostics provide a spaghetti supper for everyone at the park free of charge, the Christians put on their Christmas production, collection plates are passed and everyone splits the proceeds.

I'd pay to see it.

Moody’s Says Winston-Salem is Stable

Moody's Investor Services has upgraded its outlook on Winston-Salem from negative to stable.  If you want to know what that means please ask someone who knows something about municipal bonds, not your friendly neighborhood average English major (me). If I had to guess though, I'd say Camel City (and Greensboro and Guilford County) had negative ratings because of their municipal credits linked to the U.S. Government. Just goes to show that the old saying about lying in bed with dogs has some merit to it.