The Importance of Trust

If you want to know why it’s important that we have  strong, trustworthy government and media in our society then all you need to do is look at the developing ebola situation.

Unless you’ve been asleep for the last six months you’ve seen news about the growing ebola epidemic in Africa and the worldwide angst that has ensued as cased have popped up in Europe and the U.S. Here in America the government – the Center for Disease Control in particular – is under intense pressure and scrutiny after they bumbled in their initial response to the first U.S. case in Dallas. Unfortunately those early mistakes have created a scenario in which people who were already skeptical of the government’s competency will now disregard anything the authorities say about the disease. They’ll also be susceptible to overreacting to suppositions or improbable outcomes ginned up by media outlets desperate for their attention. Here’s an example from Fox & Friends:

http://video.foxnews.com/v/3840172448001/purdue-professor-says-ebola-primed-to-go-airborne/?playlist_id=930909787001#sp=show-clips

So while the story isn’t totally irresponsible in that the interviewee and the Fox on air talent repeatedly say that nothing currently indicates the disease can be transmitted through the air, they also say repeatedly that at some point the virus could mutate and become transmittable by air. While the interviewee couldn’t put a number on the probability he also couldn’t call it a zero probability.

You can guess what happens next. People who will look for any reason to discount the government because it’s led by their arch-nemesis President Obama, and that would be the vast majority of Fox’s audience, take to their social media accounts and start sharing the story and saying things like, “We knew that Obama/the CDC was lying about this to keep us from panicking” or “The CDC is so incompetent that they didn’t know that ebola could go airborne.” What makes it even worse is that the clip that Fox & Friends put on their Facebook page is a 22 second excerpt that includes only the pieces of the interview where the expert says it’s possible for the virus to go airborne. Here’s a link to it.

In my mind that’s just plain irresponsible. They have to know full and well that people will be sharing that clip, that it will spread quickly with their viewers, and it will play into their audience’s preconceived notions about the Obama administration and the federal government. That’s par for the course with just about any topic these days, but it’s especially bad when you’re talking about a public health situation.

Back to the government’s side of this equation. They admit they bungled the initial response to this situation. That’s good, because while people might be unhappy, critical, calling for someone’s head to roll, etc. they will at least be working under the assumption that the authorities are being straight with them. Unfortunately the government has not always been straight with the public (think Watergate or any of the other “gates” that have happened over the last 40 years) so there exists a baseline of distrust in the American public that the media outlets exploit to appeal to their audiences. In other words, no matter how transparent the CDC is on this they will have a very hard time getting anyone to trust them. Just take a look at Matt Lauer’s interview with the head of the Department of Health and Human Services to see how even morning TV shows are disinclined to accept the government’s word at face value:

http://www.nbcnews.com/id/32545640

Visit NBCNews.com for breaking news, world news, and news about the economy

The really tragic part about all of this is that the public trust has been exploited  to the point that when the American public is confronted by a true crisis they won’t know who to trust.  How will they be able to discern a legitimate threat from a minimal threat that’s been hyped by various media outlets to discredit their favorite target? Hopefully we’ll never have to find out.

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