Category Archives: Business

About Disney

Stephen Levitt of Freakonomics fame recently posted about his family’s experience at Disney.  He makes some valid points about the “Disney experience” i.e. you end up spending a lot of time standing in line and it’s expensive.  As I posted before we just did the Disney thing last week and although we didn’t experience many long lines, the benefit of visiting at a non-peak time of year and early in the week, I can definitely vouch that it IS expensive.

Levitt also asks two questions:

1) Why is demand for Disneyworld so great?

2) Why do they make you stick your fingers into some machine when entering Disneyworld? What is the point?

My take is that although Disneyworld is expensive and puts you through a lot of waiting they do the basics well:  the place is much cleaner than your average theme park, the staff tends to be more pleasant than at your average theme park, the food is definitely better than at other theme parks and they offer more than roller coasters and spinning rides with their “multimedia” experiences.  They also have an inherent marketing advantage with their cartoons, movies, networks, etc.

Yet with all that I don’t think we’ll go back until it’s time for the grandkids.  There really isn’t a lot of stuff for the kids once they get into the teen years (my oldest two definitely found the shows to be a little cheesey on this trip and they’re just 12 and 13) and as an adult I have to say you tend to suffer through the experience for the sake of the kids.

As for the finger thing I found out the hard way that they use the finger scanner to tie you to a specific access card.  I don’t know if they use fingerprints or some other biometric but I know it definitely works since I mixed up my daughter’s card with mine and they had to re-code my card to let me in.

The paranoid part of my brain also thinks maybe the Bush administration has something to do with it…nah.

Stuff, Lots and Lots of Stuff

Having taken a rather long reading and writing sabbatical due to a very busy work schedule I haven’t had the chance to keep up with much of what’s going on in the world or to share some goings-on from my teenie little corner of the universe.  So I have a few observations to share:

We Americans can be some goofy MFers.  I mean this whole brouhaha about the Star Spangled Banner being sung in Spanish is really kind of funny.  After all as far back as 1919 it was done in Spanish and the State Department currently has four Spanish versions on its website. Oh and in 1861 it was translated into German and into Yiddish in 1947.  But forget that, does singing it in Spanish, or any other language for that matter, change its meaning?

Of course the roots of this are in the debate about immigrants making the effort to assimilate into the "English" speaking culture of America.  I agree that the effort needs to be made, but we need to keep in mind that this problem is as old as America.  First generation Italian immigrants went throught the same process a couple of generations back and what happened?  Their children all spoke English because they needed to in order to succeed.  I can almost guarantee the same will happen with the current wave of Hispanic immigrants.

And what about this whole oil thing?  Are we dense or just stupid? Gas is expensive now and everyone is jumping on some kind of reactionary bandwagon.  Windfall taxes?  So you want to penalize someone for doing their job and that will fix things how?  Will it reduce the price of gas?  Doubt it.  Will it make someone look good for the election?  Maybe, but I doubt it.  We Americans may be goofy but we can spot a pandering a-hole from a mile away.

Finally, the recent issue about American students not being able to find Louisiana is such a non-news item.  American students have always been bad with geography and just because a state was almost wiped from the map doesn’t mean they will know where it is.  Just watch Leno’s man-on-the-street items and you’ll see all the evidence you need.

If Disney World is any indication we Americans can be an incredibly lazy lot.  While I was visiting various Disney properties with the family earlier this week I noticed that lots of people who were perfectly capable of walking were renting those little electric scooter things.  I literally saw whole groups of people convoying on those things and I swear there were scooter jams all over the place.  Mix them with the strollers and legitimate wheelchairs and you had more traffic than the DC beltway.  No wonder we’re much less healthy than the British even though we spend more on healthcare than they do.

Working with unions sucks.  I was in Disney working a conference last week and as a result I was interacting on a limited basis with some union folks and I have to tell you that I find them harder to give instruction to than my pre-teens.  I mean if you don’t give these folks explicit instructions they can’t, or won’t, tie their own shoes.  I’d rather deal with middle-schoolers and those little monsters scare the bejeesus out of me.  Next year the conference will be in New York so I’m betting I’m gonna have all kinds of fun.

And before you accuse me of basing my opinion on a sole occurence I have to tell you that I had similar experiences at conferences in Chicago and Boston and in my earlier life I regularly worked with members of the postal workers’ unions.  The members themselves weren’t all bad, but they were a pain in the ass to deal with because of the union rules they had to follow.  Basically they can’t think for themselves and that’s antithetical to good business.

Sleeping in a hotel for 10 days sucks.  I don’t care how nice (or not) a room is, there’s nothing good about staying there 1 1/2 weeks.  I was never happier to get home than after my business trip/family vacation to Disney.

After being cut off from my online reading for a couple of weeks I now realize how much cool crap I find via blogs. Here’s just a few items I found in less than 10 minutes of reading my blog reader:

I’m sure there’s a lot more there, but I haven’t had time to find it and that ought to do it for this post.

Work Then Play

Well, I’m officially coming off my longest break since starting this ol’ blog.  Last week was my client’s annual conference and I was responsible for the exhibit hall which meant I was responsible for all things related to the 50+ exhibitors and sponsors.  It was really my first time managing an exhibit/sponsor operation of this scale from end-to-end (I’ve done the sales side but not the logistics side before) and I have to send a big shout out to Michael Ferenc at Freeman Company who really helped me out.  If he hadn’t done such a good job my life would have been hell.  As it was I was literally buried for the last month and I’m just now coming up for air.

The conference was held at the Disney Coronado Springs resort so I had Celeste and the family fly down on Friday (my work ended on Saturday afternoon) and we did four Disney parks on Sunday and Monday.  Sunday was Animal Kingdom and Epcot and Monday was MGM and Magic Kingdom.  I turned off the phone and didn’t boot up the computer after Saturday so it was a great catch-up time with the family.  I’m sure I’ll have lots to write about but for now here’s a pic of everyone at Animal Kingdom:

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Got a new ATM card for no reason? Here’s why.

Citibank recently revealed that thousands of customers’ PIN numbers had been obtained by scam artists and that it had to freeze PIN-based transactions for customers in Canada, Russia and the UK and then reissue cards to those customers.  They also apparently didn’t inform their customers about what was going on.  And now it looks like they aren’t the only bank dealing with what one expert calls "the worst hack ever."  Finally, if you used your debit/check card at Sam’s Club or OfficeMax you might want to check with your card company since it looks like the leak might have occured there.

Know What RSS Is? 2/3 of People Who Use It Don’t

MarketingSherpa has a fascinating article about RSS usage in the UK and America.  According to the article there are 75 million people who use it, but 50 million of them don’t know they’re using it.  How can this be?  According to the article most of the 50 million are people who use MyYahoo or MyMSN and think of the RSS as news headlines or some such thing.

This has huge implications for bloggers, especially business bloggers.  The largest group of RSS consumers are not tech geeks and they don’t know what RSS means and they don’t care, BUT they do value the service.  In the immediate future I’d say it would be really smart to set up an "Add to MyYahoo" link to your site in addition to your generic "RSS Feed" link.

I recommend you read the article fast because MarketingSherpa puts their articles behind a "subscription" wall after a while.

Other valuable links provided at the end of the article:

RSS study charts and data from Neilsen//NetRatings & Yahoo!/Ipsos Reid
http://www.marketingsherpa.com/cs/rsscharts/study.html

How to get your RSS feed included at MyYahoo:
http://publisher.yahoo.com/rss guide/

E-site Marketing – the company Travelocity uses to power their RSS offering:
http://www.esitemarketing.com

Info about the National Library of Medicine’s PubMed RSS Feed
http://www.scripting.com/2006/02/14.html#When:9:35:50PM

MarketingSherpa’s more info about RSS page
http://www.marketingsherpa.com/sample.cfm?contentID=3179

I’ve Been Lapped by an Eight Year Old

A venture capitalist tells his eight year old son what he does for a living.  The precocious kid then dreams up his own company and when daddy tells him he’s busy reading to his sister the kid does what any budding entrepreneur would do: he runs screaming to his mother, the VC’s wife.

Appropriate pressure applied the VC helps his kid get a URL for his company and then points it to his son’s blog.  He checks in a while later to find his son designing t-shirts and hats on Cafepress and then linking the store to his blog.  The dad then blogs about it, it gets picked up by at the Business 2.0 blog and now there’s an eight-year-old who has done more business online than I have.

Sigh.  Time for a Scotch.  I bet the little rug rat can’t do THAT.

Job Security?

Surveillance company CityWatcher.com is requiring that employees that access it’s data center do so with RFID security chips that are implanted in their biceps.  Having the implants is not a condition of employment but is required for access to the data center. 

Ironically a security expert recently discovered that the chips, provided by the company VeriChip can be skimmed and cloned, duplicating an implant’s aunthentification.  According to this article the folks at CityWatcher.com weren’t aware of the security flaw.

All I can say is that you’d have to pay me a bunch of money to implant anything in my already-decrepit body and it darn well better be upgradeable without taking it out and putting it back in.  It also better be a lot more reliable than my PC or my cell phone because if it behaved like those sorry devices it would probably start repeatedly ordering my implanted arm to pick my nose or something slightly worse.

How to Keep Friends and Family Friendly and Familial

Anyone who has done the "friends and family" financing thing will appreciate a service called LoanBack.  It’s basically a site that lets you set up a loan, either as the lender or the lendee, and then generates a custom promissory note with whatever interest rate you agree to.  You can even set it up so that multiple people can make loans to the same person, which is ideal for someone trying to get a small business off the ground.

This is one of those ideas that is simultaneously simple and brilliant.  Wish I’d thought of it.

I Wonder if SunTrust Would Care if They Knew

A Greensboro-based blogger named Jay Ovittore wrote a post about the policy at SunTrust Bank to immediately debit a transaction yet hold a refund for several days.  The policy came to his attention when a store clerk mistakenly overcharged a transaction and then immediately refunded it.  Since the refund didn’t kick in right away several other transactions caused him to overdraw his account and rack up over $200 in overdraft fees.

What’s interesting to me is that Jay got 10 comments on his post, and all of them were recommendations for other banks and credit unions.  SunTrust did eventually make things right and it’s not like they’re the only bank with this policy, but they now have their competitors being promoted at their expense on a blog post that will eventually pick up search engine traffic, and at least locally it has stirred up a little noise.  (It’s the network effect in action).  SunTrust is a big institution, so my question is do they know about this and if they do know about it do they care?  Somehow I doubt it, because if they did they would have a representative posting a comment in their own defense.

Should SunTrust care?  Sure they should, because even in the offline world one disgruntled customer typically tells their friends and colleagues when they get bad service and they also tell those friends and colleagues when a company does something extraordinary to make up for it. Conversely, customers rarely tell anyone when they get adequate or even good service which generally makes them a silent majority. Right now SunTrust has a disgruntled soon-to-be-ex-customer that offers them an opportunity to get out a positive message about their company and they’re missing it.

Where the Jobs Are

There’s a job-related search engine called Indeed that is basically Google for jobs.  To use it just go to the site, type in your parameters (two fields are provided, one for describing the position you’re looking for and one for a geographic area you’re looking for) and faster than you can say "You’re hired" a listing of jobs will appear.  Just like other search engines Indeed ranks the jobs by relevance and it pulls the job listings from thousands of sources.

Indeed has also just launched an interactive map that shows which cities in the US have the most job listings per capita.  My old hometown, Washington, DC comes in second behind San Jose.  Sadly, none of the cities in the NC Triad area (Winston-Salem, Greensboro or High Point) shows up, but that’s not a surprise when you consider that the region’s traditional industries are textiles, furniture and tobacco.  On the other hand Charlotte, just an hour south of us, is ranked 19th.