Anyone else seen this?

I thought it was an Onion piece when I came across it, but from what I can tell it's real. I really don't think they could have come up with a worse name for their movement(?) if they tried.

Related thought: I seem to remember someone in high school (I went to a Lutheran HS from 10th to 12th grade) proposing to go trick-or-treating as the Holy Ghost, but it's been so many years it's just as likely a figment of my increasingly-faulty memory.