Be Nice

Fred Wilson’s take on being nice in business is spot on:

So its conventional wisdom that being nice is a bad idea in business.

I have found otherwise. I have found that reputation is the magnet that brings opportunities to you time and time again. I have found that being nice builds your reputation. I have found that leaving money on the table, and being generous, pays dividends.

I am not saying you should be overly generous or nice to a fault. There’s a limit to everything. But I do think that thinking about others, and trying to make things right for everyone (which is impossible and will drive you crazy) is an approach that pays off in business.

It’s not the fastest way to make a buck. It takes time. But it is way more sustainable than screwing people over.

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