So Starbucks is closing 300 more stores and cutting 6,700 jobs. Obviously things are dire, so I have a recommendation for the purveyors of strong coffee, strange teas and liquid candy bars: re-brand yourself as a healthcare and male enhancement company. After all just this last week we've heard that coffee helps lower the risk of dementia so that's a start. The next step is to take on Enzyte in the male enhancement category. After all if Enzyte can claim natural male enhancement with absolutely no proof why can't Starbucks? And I'm telling you, if you can get guys to think that drinking a cup of coffee will enhance their maleness and their ability to remember it you'll have lines around the block.