I’m in San Diego to attend a conference being held at the Loews Coronado Bay Resort.  It’s a great location any time, but when the temp outside is 70 with a gentle sea breeze and the temp back home is closing in on 100 with that lovely North Carolina humidity it’s even better.  Thankfully the conference organizers have scheduled some form of networking event on the terrace each day so we don’t spend all of our time in windowless meeting rooms.

BTW, it’s a lot more fun to attend a conference than to organize/run one.  My company’s a sponsor of the event, but the way the conference is structured we aren’t stuck in an exhibit booth like at other events. We’re expected to participate in the interactive sessions and we’re invited to participate in all networking events.  Makes for long days, but considering how many truly interesting and smart people I’ve met it’s definitely a great experience.

Conference link: Frost & Sullivan’s 4th Annual Innovations in New Product Development and Marketing 2008